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2019 Mergers, Acquisitions, & Collaborations:  Love is In The Air!
2019 Mergers, Acquisitions, & Collaborations: Love is In The Air!

February is the perfect month to talk about collaborations…especially in the Audio-Visual Industry, which brings-about some love-connections of our own. Here are just a few… Biamp & Cambridge Sound Management (CSM): CSM – a leader in direct & in-plenum sound-masking solutions - with 50-percent market share in this sector - has been acquired by audio & video giant, Biamp. In a story about this transaction in rAVe Pubs - Biamp’s President, CEO, & co-Chairman, Rashid Skaf said “The acquisition of CSM unites two great brands… Together, we offer customers better access to industry leading solutions that manage sound & video to address a wide array of modern communications & collaboration challenges.” The marriage of these two leaders in sound technology offers clients the opportunity to get both of their capabilities in a single integrated platform - & that’s music to everybody’s ears! Egan Visual & Exact Furniture, Ltd.: Following its recent acquisition of acoustical panel manufacturer, Workin Walls, Egan has now also acquired Exact Furniture, Ltd. Egan – known for its whiteboards & glassboards, can now offer Exact Furniture’s line of professional furniture products, most of which are designed & customized for technology integration. Exact Furniture’s line of merchandise includes lecterns, tables, desks, & credenzas – furniture that’s manufactured for use in both educational & professional settings. The nationwide network of Pro AV Integrators whom Exact Furniture has served for the past 15 years, will benefit from Egan’s production, sales support, & industrial design capabilities as well. RGB Communications & Legrand AV: These two organizations have partnered in order to make it possible for more expedited delivery of Middle Atlantic racks to European markets. Up to now, stock that wasn’t immediately available had to be shipped or flown-in from the United Stated, which made for long wait-times. Now with this new partnership formed, the longest wait for any popular item should be only up to seven days. Be on the lookout for future announcements from RGB, regarding the distribution of other Legrand brands - including Chief, Vaddio, Projecta, & DaLite. Midwich AV Distribution & Prase Engineering: These organizations have proven to be leaders in the AV Distribution sector in Europe, & with this newly formed partnership, Midwich can now become a strong presence in the Italian market. Both of these companies are past winners of InAVation Awards for “Distributors of the Year” – so this will surely prove to be a match made in heaven! (They are both current nominees for the same award this year as well.) Managing Director of the Midwich Group, Stephen Fenby, is quoted in an article in InAVate saying “We are delighted to welcome…the Prase team to the Midwich Group. The company has a very strong reputation – not only in Italy, but also in the European AV market as a whole. Prase has an excellent portfolio of vendor partners…with an extensive range of value-added support.” ISE’s 2019 Show in Amsterdam: This week – from February 5th through the 8th, the AV industry’s preeminent European love-fest will be underway. Manufacturers, integrators, & everyone in-between in the AV/Collaboration world will come-together to share the newest, hottest, & best state-of-the-art trends, tools, & technology in the industry today. With all of that Audio-Visual love in one-room, maybe even more AV “Connections” will be made! With Valentine’s Day looming, love & mergers are in the air! For information on how Captus Systems can help you make great collaborations of your own, please call us at 212-400-1616. Thank you!


2019 Tech Trends:  FLEX-ibility & Innovation from Crestron
2019 Tech Trends: FLEX-ibility & Innovation from Crestron

Sleek, smart, simple, stunning, solutions…these are just a few ways to describe Crestron’s new products for 2019. From innovative – to problem-solving, they’ve got your AV Integration wish-list checked & covered! We at Captus Systems are proud to partner with Crestron, & are excited to be able to offer these state-of-the-art tools to you. Below is an introduction to some of Crestron’s new products for 2019, that are already generating buzz in the AV industry: Crestron FLEX: What Crestron itself says about its new One-Touch UC Platform: “One Touch. One Experience. Any Communication. Anywhere.” The simplicity of this product characterization says it all, as it echoes the purity of functionality of this user-friendly UC Platform. The Crestron Flex delivers native software for Microsoft Teams, Skype for Business, & Zoom Rooms, which allows for a more seamless experience between organizations & their customers. The Flex is available in four models, allowing you to choose which will best suit your needs: P100 Series – VoIP Desk Phone; M100 Series – Table Conferencing System; B100 Series – Wall-Mount Smart Soundbar; C100 Series – Flexible Integrated US Kit. Crestron UC Video Conference Smart Sound Bar & Camera: This is where the “sleek” comes-in. The UC-SB1-CAM is not only eye-catching - with its slender, modern design – but it sounds GREAT as well! This Smart Sound Bar can be placed either on a credenza under the main room display - or mounted on a wall. Either way, the UC-SB1-CAM will do its job well – performing like any USB Audio or USB Video class device, enabling use as a speaker, microphone, & camera - for a variety of multimedia applications running on a computer. Whether on an actual call or not – this (very) Smart Sound Bar can be used to share content with everyone in the room. It can also be used to make recordings, with results that are both professional & outstanding. Crestron Digital Media NVX-350: The latest in AV over IP encoder/decoder design, this compact unit functions as either a transmitter or receiver. Both reliable & high-performing, the DM-NVX-350 transports 4K60 4:4:4 video over standard Gigabit Ethernet with no perceptible latency or loss of quality. Along with built-in scaling & video wall processing, USB & KVM routing, & optional fiber connectivity - it supports both HDR10 & HDCP 2.2. The DM-NVX-350 features simple & secure web-based control & management, & offers a one-stop solution for network AV installation of any size. FT2 FlipTop Cable Management Solution: Tired of having to deal with that hard-to-see, hard-to-reach tangle of cables in order to connect your media presentation to the table? Crestron has a brand-new solution for that! The FT2 FlipTop models all feature a wide variety of modular connections, power outlets, & additional accessories. Other characteristics include stunning industrial design, along with backlit international icons that make connection identification unmistakable. The FT2s are mounted flush with the table & are available in both black & aluminum finishes, with a one-touch fully retractable lid. Design & utility meet to make a modular-connection marriage-made-in-heaven – which will ultimately make your media presentation experience uncomplicated & effortless! For more information about these or any other Crestron products, you can visit their website at Crestron.com. Captus Systems is always available to help you reach your 2019 AV Integration Goals, so please contact calling 212-400-1616. We look forward to hearing from you. Thank you!


2019 Workspace Trends…Namaste!
2019 Workspace Trends…Namaste!

Trends for the workspaces of 2019 & beyond are definitely not all about the work. Read-on to see some of the interesting, fun, & unusual things that organizations are adopting to help keep their people happy, focused, well-rested, & entertained: ABW — (Activity Based Working): More & more, organizations are providing their people with alternative work spaces — both within & outside the parameters of their brick & mortar office buildings. Top companies like Microsoft & Deloitte are using ABW spaces to help keep their people happy – which ultimately translates to increased productivity. Within the organi¬zation's actual physical framework, each ABW is designed specifically to help best facilitate different types of tasks. Examples of this include collaboration spaces that can accommodate both large & intimate gatherings, quiet areas — for when more deliberate concentration is necessary, & of course - a person’s own work¬station. Outside of the office building itself, technology brings workers together. Cloud-based applications such as Cisco Webex, Skype for Business, Microsoft Teams, or other UC platforms, allow staff to work from anywhere — whether it be their home, a favorite coffee house, the laundromat — or halfway across the globe! Experience-Driven Spaces: This category expands on the aforementioned ABW Spaces. According to the pundits, EDSs are a huge trend in workplace design — turning the workday into something much more than simply the time & place for staff to do their…well, "WORK." Organizations are competing to surround themselves with the finest talent available, so they can offer their clients the best & the brightest. To that end, they are sweetening the pot by creating interesting, stress-relieving, & soul-soothing “team experi¬ences" during that 9 — 5 time-slot. Some of these perks include yoga classes, indoor walking & jogging tracks, coffee bars, game rooms, rock climbing walls, meditation & massage therapy areas, & the¬aters — & that's where Captus Systems comes-in. We create innovative designs for large display walls, that make any organization’s private theater spectacular. By offering products like Planar displays, Meyer speakers. Cambridge sound-masking, & Lutron shading control, we'll design the perfect in-house theatrical experience that rivals any commercial movie house! Collaboration Spaces — Huge, Teeny, or Something In-Between: Because of the growing demand for AV-Driven Collaboration Spaces of all sizes – including open-area Town Halls that tie all video displays into 1 event space - it's not only important for an organization to get the equipment right, but also, for the style of its spaces to reflect the overall culture of the corporate environment projected throughout. After all — collaboration spaces are the place that make that initial im¬pression on potential clients - & - where most current clients gather to meet with the team. With that in mind, it is very important for organizations to put their best foot forward on all levels. From the modern technological equipment used to best showcase presentations - to the overall look of the space - we at Captus Systems combine the very best of meeting room design elements, along with a seamless experience. We do this by assem¬bling a certified engineering team that’s best suited to get your project done beautifully & effectively. We are proud to offer the most state-of-the-art AV technology available on the market today, along with dazzling & efficient design - created by working in tangent our architectural partners. All of these ele¬ments come together to bring forth a showpiece that you & your team will be proud of! Construction Administration: In order to craft the perfect collaboration workspace for any organization, it is vitally important that the AV components to be used in the build are considered at the very start of a project. For this reason, all AV integration elements should be included at the planning phase of a job, in order to provide for the best possible overall outcome of the space. Working in concert with a project's entire team — from the client, to the AV integration designers, to the architect, to the GCs, to the engineers, to the interior designers...inclusivity with all of the key players from the onset guarantees a more fluid & stable project outcome. All of these 2019 Workspace Design Trends are here & hot, & we at Captus Systems are always poised to offer the most modern solutions for any project.


Happy 2019!  What’s New on the AV Horizon?
Happy 2019! What’s New on the AV Horizon?

The AV experts have spoken! Here are some of the trends that are at the top of the list for 2019 which we, at Captus Systems, are following: AV-Over-IP (Audio Visual Over Internet Protocol): The transmission of audio-visual data over the internet is slowly but surely replacing traditional AV infrastructures. As the more advanced content of today’s 21st-century digital presentations become more & more prevalent, AV-over-IP solutions are an easy way to give audiences more engaging content. Full HD with near-zero latency & the ability to use dynamically changing content are just a few of the advantages of modern AV-over-IP appliances. With that in mind, Brian Rhatigan, Director of Business Development at Almo Professional AV, comments that the need to be on top of this technology for our clients is of vital importance, when it comes to staying relevant with the growth of the AV-over-IP method of signal distribution. (And - being on the cutting-edge & keeping-up with the ever-changing & growing AV industry is something that Captus Systems does best!) Video Walls/Signage: The days of looped content on large video displays are becoming a thing of the past. Businesses are developing new & creative ways to make their signage more interactive & engaging to collaborators & customers alike. “The need for more affordable, easy-to-use signage will continue to grow strongly,” as is predicted by Brian Rhatigan. “The demand for video walls will continue to increase, as display costs decrease,” says Devon Wright, Senior Product Line Manager of Jupiter, by InFocus. Wright also adds that “There’s a shift in video wall technology from Large Format 4K Displays to LED, because they are efficient, cost effective, & long-lasting with minimal maintenance.” AI (Artificial Intelligence): According to Scott Wharton, VP & GP of Logitech Video Collaboration, AI will become mainstream in conference rooms with “Smart Meeting” technology becoming the norm – not the exception. Adam Cuzzort, CTO of Prysm agrees that “Smart Everything” will gain traction, including tools like Voice Control & Space Identity Management – which enables an employee’s profile & preferences to automatically appear on displays & other equipment as soon as they enter or leave a conference room. Augmented/Virtual Reality: Using augmented/virtual reality for meetings brings the sharing of ideas to a whole new level. This tool enables its users to have a more immersive experience, thus greatly enhancing overall meeting participation. As is stated by Adam Cuzzort, CTO of Prysm, “Exceptional Experiences create interactive, content-centric adventures as a way to spark creativity, accelerate decisions, & propel organizational ROI.” It looks like 2019 is shaping-up to be an exciting one for the AV Industry! We hope that the New Year brings you & yours great happiness & success! Thank you! (The above quotes were shared on Twitter by “Meyer Sound” on January 1, 2019, from a 12/28/18 article by D. Craig Maccormack, Editor-at-large of “Commercial Integrator.”)


Users = People
Users = People

Video conferencing is now the standard for corporate communication, and is utilized more and more every day to help corporate teams & their clients maintain the most effective communication possible - no matter where in the world the meeting participants are based. With today’s advanced Video Conference and Audio-Visual Technology, remote client/partner meetings have become seamless, providing a truly modern 21st century experience. The increasing challenge now for those charged with making the decisions about the right platform or technology, is how do we choose between Cisco SX80 codec with a SpeakerTrack60 System, or Zoom Conferencing running on a Mac Mini with an Aver 520 PTZ USB camera? The choices can seem daunting, even for the savviest of tech teams. The answer is simple: Work with an AV / IT Partner who works with this technology on a daily basis, & knows it inside and out. Captus Systems is more than just an AV Integration company - we will help guide your team so that you can see the forest for the trees, and weed through the plethora of products and solutions, in order to ultimately come-up with the best possible solution for your collaboration needs. A Captus Systems engagement takes into account the User Experience, Bandwidth Allocation, Road Map, Mobile, Cloud Conferencing, Microphones, & Deployment - just to name a few important considerations when designing the perfect AV system for your business. It is vital for the success of your project to be aware of the following elements: Always Begin with the Users (People) Experience in Mind Users are People. At least we at Captus see them that way. We have documented the following concerns from the People who use AV technology. Audio “I can’t hear the people on the other end.” “The room has feedback.” “You sound like you’re in a tunnel.” “It’s too complicated.” “I can Facetime with my kids, but I can’t have an effective meeting with my team!” Video “I can’t see the presentation”. “The screen is too far away and too small.” “My laptop doesn’t fit the screen.” Applications “My company uses Skype for Business and my clients use Cisco. How do we connect the two?” A Captus Systems’ hallmark is to facilitate the SEAMLESS use of the technology: For meeting attendees to have crystal clear audio & crisp video, so that their teams can focus on the work-at-hand, and not on the technology in the room or in the Cloud. Standardize Your Solutions with Scale in Mind The number of People that can be invited to a meeting or conference has expanded exponentially by having accessibility to the Cloud. While different videoconferencing solutions have different capabilities and features, Captus Systems will provide the information that will give you the flexibility your company needs. Two video communications products commonly used are Zoom Conferencing & Cisco Webex – both of which offer the opportunity to host any number of attendees, from just a handful - to dozens. Captus Systems will help you decide on the solution that best suits your company’s needs. Bring the Tools You Have to Each Meeting These days, meeting participants have the advantage of being able to use the tools they are most comfortable with, & modern organizations support many of those tools. NO BARRIERS! Captus Systems believes that your team should have the ability to present and share your information seamlessly from any platform – whether it be iPhone, Android, Windows, or Mac. People should be able to connect easily and use the software with which they are most familiar, so that they can collaborate and work as a cohesive group. This shift is easy to see, but to get there requires a process-driven approach to systems that your Team Members (People) use on a daily basis. The productivity gains and People satisfaction will pay large dividends to the organization, & that can begin with the best possible experience for your People in mind. Captus Systems is poised to help guide you through the process of making the most accurate AV/Collaboration decisions for your business, in order to build the perfect tailor-made solution for your specific needs. Let us help you to create the best possible AV system for your team & your clients.


True Blue
True Blue

November is World Diabetes month, & famous monuments all over the globe become awash in blue light to draw attention to this cause. (Blue is the representational color for Diabetes Awareness.) With that in mind, it got us thinking about the color blue in general - & more specifically - how it relates to the business world & the tech sector in particular. Did you know that certain colors are proven to draw-out specific feelings & emotions from the observer? Well, it’s true - & this very topic is studied by neuroscientists the world over. Having this rainbow of knowledge is useful, because it helps corporations to understand which colors in particular are best to use in their branding, to elicit the precise emotions they want to evoke from consumers. For instance, most of us are aware of the strong impact that a red pigment has: Think for a moment of the companies that use it as their main logo color: Coca Cola, McDonald’s, Verizon, Netflix, CNN, Exxon – the list goes on. While red is considered to represent strength, power, & energy – blue has very different associations. Take note of the color of most police, airline pilot, & security officer uniforms – they’re BLUE, & this is no coincidence! The reason behind this color choice is that this calming hue stimulates feelings of trust, security, order, dependability, confidence, cleanliness, & serenity. It’s no wonder then that in the world of technology, so many companies use blue as the main component of their corporate identity: It’s a subliminal call-to-action to potential & returning customers, to “TRUST US.” Consider these examples: FaceBook, Twitter, LinkedIn, Skype, IBM, Microsoft Word, HP, General Electric, Dell, Vimeo, TechData, Crestron, Extron, Planar, Cisco, Zoom - & of course – Captus Systems! All of these are companies involved in large measure in the tech biz & through their branding, are signaling dependability - & vying to win consumers’ confidence in what they do & what they offer. To this very point, if you’re looking for a company on whom you can rely to not only be dependable & trustworthy - but also - to be on the cutting-edge of all-things AV and IT…then Captus Systems is the only brand you can rely on! Captus Systems will Design, Build, & Deliver all things needed for an amazing experience; visual display that will exhibit the most vivid content, audio that can be only described as crystal clear! To find-out how Captus Systems can deliver the best Audio-Visual & IT experience for you, please call us at 212-400-1616. Thank you.


Talking Turkey
Talking Turkey

With the Thanksgiving holiday upon us, so begins a period of reflection, gratitude, and thankfulness. As we gather with family and friends around the turkey, these thoughts run deep among us on a very personal level. But when you think about the other big portion of your life – your work self – do you have any thoughts about gratitude in that arena? Maybe it’s feeling thankful for your co-workers…your “second family.” Or perhaps, you’ve received a new title, promotion, or raise this past year. Or maybe – you’ve even started a brand-new job, setting your career path on a completely different course! The science of gratitude & its positive effects on the brain has been an intensely-studied hot topic in recent years. More specifically – the purposeful use of gratitude as a tool in business has been proven to be both beneficial and essential to all high-functioning organizations. “People work harder if they feel that what they are doing has meaning. Having a clear sense of purpose gives people a stronger sense of meaning, and improves their satisfaction at work,” says Jennifer Aaker, Stanford Graduate School of Business General Atlantic Professor of Marketing. “One large-scale study, which included 12,000 employees across a broad range of categories…showed that the employees who did derive meaning from their work were more than 3x as likely to stay with their companies, had 1.7x higher job satisfaction, & were 1.4x more engaged at work.” Globoforce – a leader in the study of the impact of gratitude on the workforce - has been conducting research in this field in over 50 countries worldwide Their studies (among other institutions studying this topic) have proven that the benefits of practicing gratitude in the workplace leads to a multitude of improvements on many levels. These positive gratitude by-products include both cost & performance-related components, such as productivity, profitability, loyalty, attendance, quality of work, & many others. These types of studies contend that the importance of recognizing & celebrating the contributions of a company & its team members is paramount to a business becoming the very best version of itself. Chief among these findings as related to the office setting are as follows: - Gratitude facilitates better sleep, which makes for a more alert, productive, & creative staff. - Gratitude reduces excessive entitlement: A person who feels entitled is grateful for nothing, which can lead to a toxic work environment. Grateful employees produce a higher frequency & level of positive emotions among their peers & management, which fosters an overall feeling of enthusiasm & optimism – which ultimately leads to a higher quality of work output, & to caring more about the company in general. - Gratitude drives workers to contribute more to their organization: Gratitude promotes innovative thinking, creativity, flexibility, curiosity, openness, & a true love of learning. As is stated by Catherine Stantus of Gelbgroup Consulting, “You literally cannot overplay the hand of gratitude; the grateful mind reaps massive benefits in every domain of life that has been examined so far. Gratitude is the ultimate performance-enhancing substance.” We at Captus Systems are grateful for many things, including…having a terrific year watching our company grow, our business partners – both in the field & in the office, our dedicated staff, & last but not least – our clients. We are thankful to have had a good, strong beginning to our journey, & look forward to continuing along this path as we grow ever more. Captus Systems hopes that you & yours have a Happy, Safe, & Delicious Thanksgiving Holiday. We wish you great success with your businesses & beyond - & also, that your gratitude list grows throughout this holiday season, & beyond! Captus Systems is a leading commercial Audio Visual Integration Company, serving New York City & the Tri-State area. Contact us to find-out how we can help make your AV meeting space & collaboration dreams come true! Please call 212-400-1616 – or visit our website at www.captussystems.com THANK YOU!


Stay put and Join in!
Stay put and Join in!

Technology is ubiquitous – it’s all around us! Today, we’re going to talk about the ways in which tech is transforming communication and collaboration for seamless connectivity. Fully Adaptable platforms Gone are the days of having to travel halfway across the globe for a face-to-face meeting. Fully interoperable platforms are among the most exciting technological advancements in the commercial AV sector. Today, you can use any number or combination of devices to collaborate with people. The Cloud extends that relationship to virtually any place on the planet - at any time. No matter what device(s) you and your colleagues use for collaboration - desktops or laptops, iPhone or Android, Microsoft Surface Hub, or WebEx TeamBoard (formerly known as SparkRoom) - the platforms of choice available from Zoom, Cisco, Skype for Business, StarLeaf, and others meet your collaboration needs seamlessly. Connecting and meeting with your team and partners around the country - or around the world - is easier than ever before! Modernized Conference Rooms Showing-up for a meeting well-prepared is a given, so naturally, you want to be sure that your material will be seen and heard by everyone - no matter where on Earth they’re actually located. With all-in-one conferencing solutions by Crestron, meetings are a breeze to execute. All of your content can be wirelessly shared using AirMedia, making it effortless to manage and present your information. To be seen with crystal clarity, a Captus Systems fully-engineered and designed conference room will include 4K PTZ cameras from companies like AVer and Vaddio, which will focus on individual speakers. This type of technology makes all participants feel like they are literally in the same room where a meeting is taking place, without having to actually be there. These kinds of tools have forever changed the collaboration world for the better! Going, Going, Gone to 4K 4K is now the standard in the commercial conference room space. Using 4K technology for meetings means that it is no longer a struggle to clearly see what is being presented on screen. Say goodbye to squinting! Dante and AVB Audio is now an IT discipline. Dante & AVB extend the performance of highly sensitive IP-enabled microphone systems, exponentially. BiAmp’s Tesiraforte and Tesira Server are the brain that allows for all callers to be heard with the same clarity, whether they are on via Cloud Conferencing, VoIP, or a traditional phone. This ensures that no one has to strain to hear what is said, ever again. One-Touch Solutions We know that nobody wants to touch the AV in the room! For this reason, one-touch solutions are not only preferred, but highly sought after. Rooms designed by Captus Systems using products from Crestron, QSC, BiAmp, or Atlona – just to name a few – allow for users to have the confidence to operate the AV technology with ease. A Captus Systems designed solution will streamline conferences, and eliminate all possible confusion. We are living in exciting times for the AV and IT Industry - an age where powerful tools and innovative advances have combined to create an opportunity for those willing to transform their meeting and conference spaces into those of the future. Let Captus Systems help you to achieve your ideal collaboration goals!


Keeping up With Collaboration Trends
Keeping up With Collaboration Trends

October 16, 2018 – New York City, NY: Gerald Abualy, CEO of Captus Systems, was one of many industry leaders included in this by-invitation-only "Maverick Connect on the Road" event, sponsored by Tech Data. Thank you to Steelcase for the terrific venue, and opportunity to tour their state-of-the-art showroom. The Maverick event featured presentations and opportunities to be hands-on with the industry’s leading manufacturers and technologies. We are always thrilled to participate in meaningful forums that demonstrate the direction and trends of the collaboration technology industry. Additionally, we at Captus Systems appreciated being considered as having something valuable to contribute to this event. Some notable stand-out moments at the workshop included live demonstrations with the Gen2 HP Elite Slice, QuickLaunch, and – learning about the wide and varied options from Dell Large Format Displays. Did someone say “Zoom Bundle”? Yes, they did! At the workshop, we also learned that we now have options to deploy hundreds of Zoom Rooms anywhere on the planet, more easily and cost effectively than ever before! We at Captus Systems look forward to using this knowledge to benefit our clients, partners, the Captus Team, and Captus Systems Community. We’re already looking forward to the next “Maverick Connect on the Road” event! For more info about Tech Data please visit their website https://www.techdata.com/


The CEO Goes Back to School…
The CEO Goes Back to School…

October 30, 2018 – Molloy College, Rockville Centre, NY: Gerry Abualy, CEO of Captus Systems, LLC, got a chance to pay it forward. At the request of Professor Steven Kent, PhD, of the Molloy College Business school, Mr. Abualy was asked to speak to a group which included business students who are members of Molloy’s Entrepreneurial Club. The well-attended intimate “Fireside Chat” setting provided the unique opportunity for Professor Kent, Mr. Abualy, and the students to have an in-depth conversation about the benefits and challenges of entrepreneurship. After Professor Kent’s introduction of Mr. Abualy, the presentation grew out of an informal “Q&A” format, with Professor Kent asking Gerry specifics about his career experiences. The floor was also opened-up to the students, who were encouraged to ask questions of Gerry. Some of the topics covered at the event were…best business practices, the importance of putting processes into place, controlling one’s destiny in the workplace, infrastructure and distribution, the pros and cons of “owning” vs. “leasing” business tools, the Cloud-based technology available to today’s companies, the advantage of predicting future trends, and of course - sales. When asked by one of the students about what NOT to do when embarking on an entrepreneurial journey, Gerry gave this sage advice: “Never be afraid to try new things early in your career. “Mistakes” should not define a person as a failure, but instead, they should be considered a valuable learning experience from where one can grow.” Another very significant tidbit shared by Gerry, was that “One should always understand the customer’s experience from their point of view. This is an important cornerstone upon which any successful business is built.” All in all, this experience was beneficial to everyone in attendance. The students gained invaluable knowledge culled from Gerry’s years of business expertise – and in turn, Gerry was excited to mentor young entrepreneurs at the beginning of their careers. Thank you, Professor Kent, Dean Mackenzie (Molly College’s Business School Director and MBA Program Professor), and of course, Mr. Abualy. For more info about Molloy College please visit their website https://www.molloy.edu/


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